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Five Ways to Increase Website Traffic through Online
Message Boards and Blogs
Anton Cheranev Copyright 2006
The use of message boards and web blogs is becoming
increasingly more popular, not to mention that they are
very powerful tools. Message boards and web blogs are as
good as word of mouth. Real people are on those message
boards and blog sites to give their opinions and thoughts
for the entire Internet world to read. They, the people,
can literally make or break your website.
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Regardless of the products or services you are promoting on
your website, you must have customers in order to have a
business. In order to increase your sales, you need to
increase your number of customers, and this is achievable
by increasing the traffic to your website through
promotion. Unless you are one of the few independently rich
people, you will need to promote your website in order to
have a successful business and to turn some kind of a
profit. It takes a lot of time and money to start up and
maintain a website and you should be able to turn a profit
to make a return on your investment.
You can have five hundred visitors to your website each
day, but this will not mean anything until you make a sale.
You will need to target your audience according to what
products or services you offer and what your target
audience wants or needs. By targeting your audience, you
may be able to make about five sales per 100 visitors.
Without a target audience, the conversion rate drops even
lower.
Remember when you are trying to make a sale; never try to
push a sale onto a person. Nobody likes pushy persistent
sales people. The important part of operating a business is
to build a good relationship with customers. You must build
trust and prove yourself an expert in what you are selling.
Once the potential customer learns more about you and your
services or products, they will trust you enough to buy.
They may also send other sale leads your way and return to
your website often to make more purchases.
Message boards and blog sites are a great way to increase
website traffic and sizeable a source of free internet
marketing. Sometimes the best promotion tactics are free.
Here are five tips to get you started in increasing website
traffic through message boards and blog sites.
1. Before posting on any message board or web blog, visit
as many message boards as possible and socialize with the
online community. Meet the people, read what they have to
say, ask questions and communicate with them. Share your
ideals, wisdom, advice and offer words of encouragement.
2. Keep in mind that you want to build healthy
relationships with the online community on the message
boards and web blogs. You want the people to get to know
you, to like you and to be able to trust you. These people
are your potential customers and sales leads. If you are
nice and professional, they can build up your business. If
you are rude and arrogant, they can practically destroy
your business.
3. Never spam on message boards or web blogs and never
repeatedly post the same messages. Spamming can get you
blocked from using a message board and it is very bad
business. Most spam is a scam and people know this. Your
postings should have some purpose and relevance to the
conversation. Never enter into an argument or other
disagreement in postings about others. You never want to
criticize or post any negative comments or feedback. What
goes around comes around.
4. You want to make the most out the message boards and web
blogs. You want to choose the boards that relate to your
products or services. Find the boards with people who can
use your website to their advantage. Introduce yourself to
boost your popularity and always include a signature file
with your name and URL, but not you personal email address.
You can include this information on a profile page that
other people can access.
5. Visit as many message boards and web blogs that you can
handle. Never do more work than you can realistically
handle. You should find some enjoyment and satisfaction in
what you are trying to accomplish, avoid any unnecessary
stresses.
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